How much should you charge for what you
have to say? When you're negotiating the price of something whose value is not
set, bear on mind the following rule of thumb: the first one who mentions an
actual $$ amount loses. Every time. So, answer, "how much do you
charge?" with, "Before we talk money let's go over in a little more
detail how I can help you?" In other words, establish your value in the
mind of your potential client.
Another rule of thumb: if this gig isn't
a fit, recommend someone else who is a fit and walk away- leave goodwill in
your wake. You may fondly hope that you're God's very own answer to the
speaking industry, but you're delusional if you think you and every speaking opportunity
in the world represent a match made in heaven. Hey, sometimes the answer to a
yes-no question is "no!"
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