"Just do it!" = Nike

From “Lincoln 365,” by Arnold Kunst

May 12

Horace Greeley, the editor of the New York Tribune, had on many occasions attacked the Lincoln administration for any number of reasons. But on Lincoln's death he wrote arguably the most prescient obituary of Abraham Lincoln ever penned, one that any of us might justifiably long for: “He was not a born king of men but a child of the common people who made himself a great persuader, therefore a leader, by dint of firm resolve, patient effort, and dogged perseverance. He slowly won his way to eminence and fame by doing the work that lay next to him - doing it with all his growing might - doing it as well as he could, and learning by his failure, when failure was encountered, how to do it better. He was open to all impressions and influences and gladly profited by the teaching of events and circumstances, no matter how adverse or unwelcome. There was probably no year of his life when he was not a wiser, cooler, and better man than he had been the year proceeding.”

“You have been called to greatness. Honoring the dictates of that greatness will require years of dedication, long hard work, probably jealousy and misunderstanding, maybe even active hostility. But that's what you were built for. You can, of course, turn your back on that same destiny, but be warned: you do so at your own peril.” - Arnold Kunst